Hello!

I guide students with an approach that blends strategy, deep research and design thinking.

My story

Designer

I've spent 20+ years as a design strategist helping clients solve complex problems through research, prototyping, and iteration. Designers are trained to listen deeply, understand constraints, and build solutions that actually work. I bring this approach to college counseling.

Third culture kid

By 18, I had lived in six countries and attended four international schools. I attended, sight unseen, both my undergraduate and graduate degree colleges, each in countries I'd never lived in. I understand both the research process and the leap of faith that college selection requires.

Parent

As a mother of teenagers, I understand the family dynamics at play during this process. I give students ownership of their journey while providing parents the strategic guidance that transforms overwhelming choices into clear next steps.

Practitioner

I volunteer with ScholarMatch helping low-income, first-generation students apply to college. I have interviewed applicants for Tufts University, my alma mater, and am completing my college counseling certificate through UC Berkeley. I live in San Francisco but work with students nationally and internationally.

philosophy

What I believe

Strategic intelligence

Smart decisions are informed by research and data. We dive into what colleges value, how that manifests, and how your student fits their priorities.

Intellectual curiosity

Intellectual curiosity is a superpower, not something to be masked. We connect the dots to present a compelling and nuanced candidate.

Deliberate exploration

College experiences can be designed with purpose. We sketch out flexible pathways to align coursework, activities, and goals from day one.

Built around you

Every student deserves a path as unique as their combination of interests and dreams. We start with who they are not what looks impressive.